Sunday, June 30, 2019

WILLIAM ELVIN launches new album SACRED PROFANE MUNDANE



I first met William Elvin when he launched his own album back in 2013. He was already a familiar name to local Philippine theatre industry as song writer for stage productions like Maxie the Musical and Mula Sa Buwan. Six years later, he is now releasing his second album.


When William Elvin writes his music, he didn’t make his music systematically but draws his influences from the likes of Paul McCartney and Bob Dylan.

When asked if he ever consider doing an album for a mainstream record label, he considered it but he valued his artistic freedom because he does not want to be boxed in. The only feedback or input he values is from people he trusts. Also, a requirement of a record label is to have a huge number of followers.

If you have William’s first album, The DisConTechNoThisContent: The Musicalienation of William Elvin; you may notice that unlike any recording artist or song writer, his songs are more telling a story than just singing a love song just like the Beatles song, “Eleanor Rigby” which he also covered for the launch.

Just like many song writers, William Elvin writes songs during sadness, because he gets more inspiration from sad stories not just his own. William also adds that sadness is really a powerful emotion. He also does not want to write songs with socio-political statements that are direct like Tatsulok because he does not want to take sides not that he already has his own stand. But he would rather let the listener keep on listening to that kind of song and let him/her interpret it.

When not writing songs or not involved in a stage production, William Elvin works for a Hong Kong based PR firm.  Get a copy of William Elvin’s latest album, Sacred/Profane/Mundane from Spotify or williamelvin.com