Saturday, March 18, 2017

Twitter to Bring Fans Closer to Global Music Idol at #ShawnMendesMNL Concert

Press release

Twitter users to win tickets to the concert

17 March 2017 - Twitter is the best way to see what’s happening in the world right now and to talk about it. It’s also the live connection between artists and their fans. Twitter, together with Music Management International or MMI Live (@mmilive), rolls out various fun and exciting activities to give Filipino fans a chance to witness the much awaited concert of the Canadian singer-songwriter Shawn Mendes (@ShawnMendes) on March 18, 2017 at SM Mall of Asia Arena.

“Twitter is where music fans go when they want to be connected with their favourite popstars. Not only does Twitter provide real-time updates, but also an opportunity to discover the other side of their music idols. MMI Live is truly honored with this partnership with Twitter to bring Filipinos closer to Shawn Mendes through various enticing activities, both for the fans and for the artist," said Rhiza Pascua, President, Music Management International.

Here‘s the Tweet-powered activity Shawn Mendes’ fans can join starting now until Friday, 17 March, 5pm PHT.
        #AskShawnPh: Got a question for Shawn? The #AskShawnPh and #RPassLive hashtags will give Twitter users a chance to ask him a question via Twitter. Shawn will choose 15 questions to answer which will be compiled on a video.

Lucky fans who participate in the #AskShawnPh activities will each receive two (2) tickets to Shawn Mendes’ concert. The winners will be announced on Friday, 17 March, evening time from the @mmilive Twitter account. They will have to present their IDs at the concert venue.

Twitter is also about the live music experience. Thus, to give fans an exclusive access to Shawn’s concert backstage scenes, Rhiza Pascua (@itsarpee) of MMI will will be taking over the @mmilive Twitter account and start the backstage tour via Periscope prior to the concert on Saturday. Simply follow the @mmilive account now to see the live video of the backstage tour in your Twitter timeline on Saturday.

"Filipinos love for music of all genres is clearly reflected on Twitter and they have generated millions of Tweets to send messages of love and support for their favorite artists," said Pratiksha Rao, Head of Content Partnerships, South East Asia at Twitter.  “Moreover, Twitter is excited to partner with MMI Live to be a live communications platform for their artists to share their passion and excitement to all their music fans around the world - starting with Canadian teen sensation Shawn Mendes!"

The 18 year-old musician is popular for his hit singles such as StitchesTreat You Better, and Mercy. Shawn Mendes is also the second most mentioned Canadian singer on Twitter in Canada for 2016. His #IlluminateWorldTour is based on his 2016 album entitled Illuminate.

On his way to the Philippines, Shawn posted a Tweet that made the excitement of Filipinos reach an all time high.

This concert tour is a much awaited event for his fans all over the world, including in The Philippines. Local music fans, artists and Twitter personalities expressed their excitement for the upcoming #ShawnMendesMNL performance. When he landed, he received warm welcome from fans and supporters who waited for him hours before his arrival.

To be updated with the latest announcements and further details of the Tweet-powered fan activities, fans should follow these Twitter accounts: Shawn Mendes (@ShawnMendes), MMI Live (@mmilive), and Rhiza Pascua (@itsarpee).

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